Project Management by Team · Researched comparison

Best CRM for Contractors

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Key takeaways

  • JobNimbus and AccuLynx are built for roofing and exterior trades, but neither publishes prices, so every plan needs a quote.
  • Zoho CRM Standard at $14 per user per month on annual billing is the cheapest subscription entry among the general CRMs here.
  • HubSpot and Salesforce both offer a free tier for up to 2 users, which suits a one-person or two-person contracting business.
  • Pipedrive Lite at $14 per seat per month on annual billing is a strong general CRM for contractors who want a simple visual pipeline.
  • monday CRM Basic at $12 per seat per month on annual billing has a 3-seat minimum, so the smallest account costs $36 per month.

Comparison

How these compare
ToolBest forPrice rangeFree plan
JobNimbusRoofing and exterior contractorsquote onlyFree trial (14 days)
HubSpot Sales HubSmall teams that want a free start$20 per seat/monthYes
Salesforce Sales CloudTeams that need deep customization$25 per user/monthYes
Zoho CRMBudget general CRM$14 per user/month (billed annually)Yes
PipedriveSimple visual pipelines$14 per seat/month (billed annually)Free trial (14 days)
AccuLynxInsurance restoration and roofing productionquote onlyNo
monday CRMVisual job boards$12 per seat/month (billed annually)Free trial (14 days)

How we choose

We compared vendor pricing pages, plan limits and feature lists for the tools above, and checked them against third-party reviews that cite the same pages. We focused on the entry subscription plan of each tool, the free plan or trial, and the limits that change the real monthly cost, such as seat minimums, seat buckets and required add-ons. We did not run hands-on trials, and we did not use review scores, because scores vary by source and by date. Prices were checked in October and November 2026, and vendors change prices, so confirm the figure on the vendor page before you buy.

Our full method

The shortlist

★ Best overall

The best CRM for contractors

2

JobNimbus

Best for Roofing and exterior contractors

Website: https://www.jobnimbus.com

Best for: Roofing and exterior contractors

Starting price: quote only

Free plan: Free trial (14 days)

Pros: Built for roofing and exterior trades; Strong job tracking from lead to invoice

Cons: No published prices, every plan needs a quote; Per-user fees make costs hard to predict

JobNimbus is the CRM most roofing contractors start with, because it is built around the way a roofing job actually runs. Leads, estimates, production, invoicing and payments sit in one workflow, and the mobile app lets crews update a job from the site. The pricing page lists four tiers by user cap, Essentials up to 3 users, Pro up to 10, Premium up to 19 and Enterprise for 20 or more, but every tier shows "Request pricing" instead of a dollar figure. A 14-day trial lets a team test the workflow before talking to sales.

The lack of published prices is the main drawback. Third-party estimates put JobNimbus at roughly $225 to $550 per month as a base plus $20 to $75 per user, but those figures are not from the vendor and should not be used for budgeting. Get a written quote at your real user count, with texting and portal add-ons itemized, before comparing JobNimbus against a CRM with a published price.

3

HubSpot Sales Hub

Best for Small teams that want a free start

Website: https://www.hubspot.com

Best for: Small teams that want a free start

Starting price: $20 per seat/month

Free plan: Yes

Pros: Free CRM for up to 2 users; Easy pipeline and email tracking

Cons: Costs climb fast as seats and hubs are added; Advanced features sit on higher tiers

HubSpot Sales Hub is the easiest general CRM for a small contracting business to start with. The free CRM covers up to 2 users with contact management, deal tracking and email logging, and the Starter plan lists at $20 per seat per month. New customers currently see a lower promotional rate, $7 per seat per month on annual billing or $10 monthly, which makes the first year cheap. The pipeline is visual, the mobile app is solid, and a contractor can track a lead from first call to signed contract without extra training.

The cost curve is the catch. HubSpot is cheap at 2 users and expensive at 10, because each seat and each added hub raises the bill. Features such as sequences, forecasting and custom reporting sit on Professional and Enterprise tiers, which cost far more than Starter. For a small team that stays small, HubSpot is excellent value; for a growing crew, the per-seat math deserves a close look.

4

Salesforce Sales Cloud

Best for Teams that need deep customization

Website: https://www.salesforce.com

Best for: Teams that need deep customization

Starting price: $25 per user/month

Free plan: Yes

Pros: Deepest customization in the category; Free Suite covers up to 2 users

Cons: Price jumps sharply from Starter to Pro; Setup is heavy for a small contracting team

Salesforce Sales Cloud is the most powerful CRM on this list, and the most demanding. The Starter Suite costs $25 per user per month on monthly or annual billing, Pro Suite costs $100, Core $195, Advanced $395 and Max $550, all billed annually except Starter. A Free Suite at $0 covers up to 2 users with account, contact, lead and opportunity management, and every edition offers a 30-day trial. The platform can be shaped to almost any contracting workflow, from multi-crew scheduling to warranty tracking.

That power comes with a steep step. The jump from Starter at $25 to Pro at $100 is four times the price, and the setup work for a small team is real: fields, page layouts, automations and integrations all need configuring. A 5-person contracting business will rarely use what Salesforce offers, and will pay for complexity it does not need. Choose Salesforce when the business has an admin to run it, not when it needs a tool that works on day one.

5

Zoho CRM

Best for Budget general CRM

Website: https://www.zoho.com/crm/

Best for: Budget general CRM

Starting price: $14 per user/month (billed annually)

Free plan: Yes

Pros: Lowest entry price among general CRMs here; Free plan covers up to 3 users

Cons: The interface takes time to set up well; Some features need higher tiers

Zoho CRM is the value pick among general CRMs. Standard costs $14 per user per month on annual billing, or $20 when billed monthly, with Professional at $23, Enterprise at $40 and Ultimate at $52. The free plan covers up to 3 users, which is more generous than HubSpot or Salesforce, and the platform includes leads, deals, quotes, invoices and a mobile app. For a contractor who wants a real CRM at the lowest subscription price, Zoho is hard to beat.

The trade-off is setup time. Zoho packs in a lot of features, and the interface takes a while to shape into a clean contracting workflow. Some features, such as advanced automation and deeper analytics, sit on Professional and Enterprise, so a team that needs them will pay more than the $14 headline. Even so, a 5-person team on Standard costs $70 per month on annual billing, which is less than most rivals charge for the same seats.

6

Pipedrive

Best for Simple visual pipelines

Website: https://www.pipedrive.com

Best for: Simple visual pipelines

Starting price: $14 per seat/month (billed annually)

Free plan: Free trial (14 days)

Pros: Visual pipeline is easy to learn; Lite at $14 is cheap for a general CRM

Cons: No free plan, only a 14-day trial; Reporting and automation need higher tiers

Pipedrive keeps the pipeline front and center, which suits contractors who live by the next job. The Lite plan costs $14 per seat per month on annual billing, or $168 per seat per year, with higher tiers at $39, $59 and $79 per seat per month on annual billing. Deals move across a visual board, calls and emails log against each deal, and the mobile app works well from a job site. A small team can learn the tool in an afternoon, which is more than can be said for Salesforce or Zoho.

There is no free plan, only a 14-day trial, so every user is a subscription seat from the start. Reporting, automation and deeper integrations sit on the higher tiers, so a team that wants workflow automation will pay $39 or more per seat. For a contractor who mainly needs to track leads and estimates, Lite is enough, and the $14 entry price is fair for what it does.

7

AccuLynx

Best for Insurance restoration and roofing production

Website: https://www.acculynx.com

Best for: Insurance restoration and roofing production

Starting price: quote only

Free plan: No

Pros: Built for insurance restoration and roofing production; Aerial measurements and supplier ordering in one place

Cons: No published prices, quote only; Add-ons such as texting and the customer portal cost extra

AccuLynx is the deeper production suite for roofing companies that handle insurance restoration. It covers leads, estimates, contracts, invoicing, labor management, work orders, aerial measurement ordering and supplier direct ordering, with job costing and profit forecasting built in. The plan page lists two plans, Pro and Elite, both by custom quote, and the vendor dropped its $250 per month Essential entry plan in August 2026. There is no free plan and no long-term contract, so a team can cancel at any time.

The price is the problem. AccuLynx publishes nothing, and third-party estimates of $350 to $450 per month for a small team, or $55 to $85 per user per month, are unconfirmed by the vendor. Add-ons such as Smart(er) Docs, texting, the customer portal and ReportsPlus all cost extra, with no published prices. AccuLynx fits a larger restoration shop with five crews or more; a small roofing team will find the quote process slow and the total cost hard to predict.

8

monday CRM

Best for Visual job boards

Website: https://www.monday.com

Best for: Visual job boards

Starting price: $12 per seat/month (billed annually)

Free plan: Free trial (14 days)

Pros: Visual boards suit job tracking; Basic at $12 is affordable

Cons: 3-seat minimum means $36 per month at the lowest; Seats sell in buckets, so a 7-person team pays for 10

monday CRM turns the pipeline into a visual board, which suits contractors who think in jobs rather than in lists. Basic costs $12 per seat per month on annual billing, or $18 when billed monthly, with Standard at $17 and Pro at $28, and Ultimate on a custom quote. Boards hold leads, contacts, deals and job stages in one view, automations move jobs between stages, and the mobile app lets crews update a job from the site. The platform is easy to learn, and a team can shape it to its own process without code.

The seat rules need attention. Plans start at a 3-seat minimum, then step up in buckets of 5, so a 7-person team pays for 10 seats, and a team above 40 users must request a quote. There is no free plan beyond a 14-day trial. At the 3-seat minimum, Basic costs $36 per month on annual billing, which is still cheap, but the bucket math means the bill jumps in steps rather than growing smoothly with headcount.

9

What a team would spend each month

All figures are monthly costs on annual billing, using list prices. JobNimbus and AccuLynx are not in the table because neither publishes prices. HubSpot, Salesforce and Zoho each offer a free tier for 2 or 3 users, so a very small contracting business can start at $0. At 5 people, Zoho Standard and Pipedrive Lite tie at $70 per month, monday CRM Basic costs $60, HubSpot Starter costs $100 and Salesforce Starter costs $125.

What to check before you buy

First, decide whether you need a trade-specific CRM or a general one. JobNimbus and AccuLynx understand roofing jobs, but they hide prices; a general CRM is cheaper and more transparent. Second, count your real users, including office staff and estimators, because per-seat pricing charges for every seat. Third, check the seat rules: monday CRM has a 3-seat minimum and sells seats in buckets, so a 7-person team pays for 10. Fourth, test the mobile app at a real job site, because a CRM that only works at a desk will not get updated. Fifth, get any quote in writing at your real user count, with add-ons itemized, before you sign.

FAQ

What is the best CRM for a small roofing company?

JobNimbus is the most common pick for small roofing companies, because it tracks leads, estimates, production and invoices in one workflow built for roofing. AccuLynx is deeper on production and insurance restoration, but it is quote only and usually costs more. A small roofing team on a tight budget can also use Zoho CRM Standard at $14 per user per month, which covers the same pipeline at a published price.

Is there a free CRM for contractors?

Yes. HubSpot offers a free CRM for up to 2 users, Salesforce offers a Free Suite for up to 2 users, and Zoho CRM offers a free plan for up to 3 users. These free tiers cover contacts, deals and basic tracking, which is enough for a one-person or two-person contracting business. Larger teams will need a subscription plan, and the cheapest entry here is monday CRM Basic at $12 per seat per month.

How much does a CRM cost for a 5-person contracting team?

On annual billing at list prices, 5 people cost $70 per month on Zoho CRM Standard or Pipedrive Lite, $60 on monday CRM Basic, $100 on HubSpot Starter and $125 on Salesforce Starter Suite. JobNimbus and AccuLynx do not publish prices, so their cost for 5 people is a quote. Third-party estimates for AccuLynx run $350 to $450 per month for a small team, but those figures are unconfirmed.

Do contractors need a trade-specific CRM?

Not always. A trade-specific CRM such as JobNimbus or AccuLynx understands roofing workflows, aerial measurements and insurance claims, which saves setup time. A general CRM such as Zoho, Pipedrive or monday CRM costs less, publishes its prices and adapts to most contracting workflows with a little setup. Choose the trade-specific option when roofing or restoration is your whole business, and the general option when price transparency matters more.

Can a general CRM handle job tracking?

Yes, with the right setup. A general CRM can track each job as a deal, with stages for estimate, contract, scheduling, production and invoicing, and boards in monday CRM or pipelines in Pipedrive make the stages visible. What a general CRM lacks is trade-specific depth, such as aerial measurement ordering or supplier catalogs. For most small contractors, a pipeline with clear stages and a mobile app is enough.

Sources we checked

  • JobNimbus: https://www.jobnimbus.com
  • HubSpot Sales Hub: https://www.hubspot.com/pricing/sales
  • Salesforce Sales Cloud: https://www.salesforce.com/sales/pricing/
  • Zoho CRM: https://www.zoho.com/crm/zohocrm-pricing.html
  • Pipedrive: https://www.pipedrive.com/en/pricing?web=1
  • AccuLynx: https://www.acculynx.com
  • monday CRM: https://www.monday.com
How we score

Need the method behind these picks?

We publish the criteria and the weights, so you can disagree with them.

The best CRM for contractors#1 PICK