Jira
Best for Sprint planning and release trackingWebsite: https://www.atlassian.com/software/jira
Best for: Sprint planning and release tracking
Starting price: $9.70 per user/month (billed monthly)
Free plan: Yes
Pros: Backlogs, sprints and burndown charts built in; deep search and automation rules
Cons: Setup and admin take real time; the free plan caps at 10 users
Jira is the tool most software teams compare everything else against. Standard costs $9.70 per user per month on monthly billing for the first 100 users, and Premium costs $19.60, with lower per user rates above 100 users. The free plan covers up to 10 users. The backlog holds epics and stories in priority order, sprint planning pulls the top items into a sprint, and the board shows each story moving from to do to done across the sprint.
Burndown charts, velocity reports and release hubs come built in, so the team can see whether a release will land on time without building a report by hand. Bitbucket and GitHub integrations link each issue to the branch and the pull request that implements it, and automation rules can move a story to review when a pull request opens. The cost is admin work: custom fields, workflows and permission schemes take time to set up, and a team that skips that setup ends up with a board that nobody trusts.